An emulsion type lotion comprising an anionic surfactant, an aliphatic monoalcohol, a polyol, an oil agent, and water, wherein contents of the polyol and the oil agent are, respectively, from 10 to 20% by mass and from 5 to 30% by mass based on a total mass； the polyol comprises from 2 to 6 carbon atoms and from 2 to 4 hydroxyl groups； and an average particle size of emulsion particles composing the emulsion is from 1 to 200 nm.
