The present invention is directed to a braided goggle strap for use with a pair of swimming goggles. The braided goggle strap includes a plurality of resilient bands that are braided together to form a flat, braided goggle strap having superior mechanical properties that provides even stress distribution and minimal sinusoidal stress when worn by a user. The composite reinforcement of the braided goggle strap also provides added comfort. The braided goggle strap includes a spring-biased fastener for adjustably attaching the braided strap onto a users head, is easily attachable to a pair of swimming goggles by simply threading the braided strap through apertures provided on the goggles, and comes in a variety of different colors.