The invention provides an animal feeder augmentation apparatus, system and method of operation thereof. The apparatus provides for the controlled dispensing of animal feed from an animal feeder including a controller coupled to an actuator, where the controller provides power access from a battery to at least two communication modules, namely a low-power communications module and at least a first higher-power communications module. The low-power communication module includes a low-energy radio for substantially continuous operation when the animal feeder is being used. The first higher-power communications module includes a cellular telecommunications device for operation when the animal feeder needs to send or receive data outside of the range of the low-power communications module. The controller is coupled to the low-power communications module, and to the first higher-power communications module.
