A non-invasive urine directional device, urine collection system, and kit are provided for a physically active user. The urine directional device includes a form-fitting undergarment or a band fastened to an open top, non-invasive receiving body in fluid communication with a drainage element. The urine collection system includes a urine directional device and a urine disposal assembly having urine collection bags. The kit includes a reusable urine directional device and a reusable wash bag.