An oral care implement, such as a toothbrush, having a wick applicator and a method of assembling the same. The implement includes a head, a handle connected to the head by a neck portion, and a recess. The recess is arranged for receipt of the wick applicator. The handle includes an internal fluid reservoir holding a fluid in communication with the recess. The wick applicator is arranged to enable a fluid to pass therethrough by capillary action and has a first end portion and a second end portion. The second portion of the wick applicator comprises at least one projection for engaging at least one cooperating portion of the recess to secure the wick applicator in the recess at an operative position, whereupon the wick applicator is in fluid communication with the fluid in the reservoir.
