An absorbent article that is intuitively easy to identify front and rear is provided. An absorbent article 1 having a vertical direction, a horizontal direction, and a front-rear direction intersecting each other, the front side portion 2 and a rear side having a function different from that of the front side portion 2 in the front-rear direction. The front side part 2 is provided with a front figure 50 indicating at least a part of the character's front, and the rear part is provided with a rear figure showing at least a part of the character's rear. Being. [Selection] Figure 8【課題】直観的に前後を識別しやすい吸収性物品を提供する。【解決手段】互いに交差する上下方向と左右方向と前後方向とを有する吸収性物品１であって、前後方向において、前側部２、及び、前側部２とは機能の異なる部分を備えた後側部を有し、前側部２には、キャラクターの前姿の少なくとも一部を示す前姿図柄５０が配置され、後側部には、キャラクターの後姿の少なくとも一部を示す後姿図柄が配置されていること。【選択図】図８
