An integral animal feeder and bumper assembly for dispensing animal foodstuff from a vehicle includes an impact member to fend off blows to the vehicle, a hopper to store therein a quantity of substantially granular foodstuff such as, for example, feed corn, and a dispenser to selectively discharge from the hopper foodstuff contained in the hopper. The hopper is substantially contained with the extents of the impact member and/or the aesthetic coverings thereof. In this manner, assembly is adapted to function as a road feeder with little or no interference with other features of the vehicle configuration such as, for example, utilization of the tailgate and/or towing hitch, legal display of the license plate associated with the vehicle, access to the rear area of the vehicle and the like.