This invention is directed to a fishing rod holder having a generally annular mounting bezel which generally surrounds the mouth of a tube for receiving the butt of a fishing rod. The underside of the mounting bezel includes at least one blind hole or projecting mounting stud for receiving a fastener for mounting the rod holder without penetrating the exposed surface of the mounting bezel, providing an aesthetically pleasing appearance. A rod engaging member or pin engages groove sin the butt of a rod, allowing it to swivel. The amount of resistance of the rod engaging member or pin to swivel motion can be adjusted.
