A lure is provided to be manufactured conveniently by making the insertion and molding of a head and an eye unnecessary and making the soldering of the eye to the head unnecessary. A lure includes a head(22), a mounting tool(24), a split ring(26), a hook assembly(28) and a tie(32). The head is made of tungsten, and has a hole(34). The mounting tool is made of stainless steel. The mounting tool has a plate shape. The direction of the width of the mounting tool conforms to the direction of the width of the head. The mounting tool penetrates the head. A line(48) is connected to one end of the mounting tool through a split ring. The hook assembly is tied on the other end of the mounting tool. The skirt and the tie are mounted on the other end of the mounting tool with a rubber band(44).