A feeding nipple comprises an elongated nipple part adapted to be insertable into a users mouth, said elongated part having at least one conduit formed therethrough for conveying fluid from a distal end to a proximal end where fluid exits the nipple into the users mouth, said elongated nipple part being made of a soft material capable of substantially closing said conduit(s) in use under at least one of(a) an extension force stretching said elongated part longitudinal to thereby constrict said conduit(s) or(b) a radially inwardly compressive force to thereby pinch said conduit(s).