The present invention concerns apparatus for efficiently dispensing and applying a wristband identification bracelet that is meant for attachment around an extremity of an animal or person. The apparatus is provided with a supply of identity bands that are adapted to become a bracelet by having a first portion of the band affixed to a second portion to form a continuous loop around the extremity. The extremity is positioned within a receptacle in the apparatus, permitting the identification band to be wrapped closely around the extremity by the band fixing mechanism of the apparatus. The identification band is fixed to itself to form a bracelet, so as to prevent its removal from the extremity without damaging the integrity of the bracelet. The identification bracelet comprises an integral RFID inlay component, and particularly an RFID component whereby all of the RFID circuit is realised in low cost fully printed silicon ink TFT semiconductor form as opposed to a conventional integrated circuit (IC) chip used in prior art RFID inlays.