The absorbent article production method is provided with: a placement process of conveying a web (7) of constituent parts that configure the absorbent article (1) in a continuous state and placing absorbents on the web (7) a folding process of folding the web a cutting process (S5) of cutting the web to form multiple absorbent articles an allotting process (S6) of parceling out the cut absorbent articles one by one onto a first pathway (75) or a second pathway (76) and an orientation changing process (S8) for changing the orientation of the absorbent articles.
