PROBLEM TO BE SOLVED: To provide an aqueous gel deodorization aromatic and a stand type aromatic, which can hardly be changed not only in the aroma intensity but also in the aroma quality.SOLUTION: The aqueous gel deodorization aromatic includes the following components (a), (b), (c), and water, wherein the aroma giving rate of the component (a) is 1-10 wt.% to the whole composition except the component (c), and the weight ratio of the component (a) to the component (b), that is (a)/(b), is 0.3/1-10/1. The component(a) is an aromatic composition containing following compounds (a-1), (a-2), and (a-3), wherein the content of (a-3) is 10-80 wt.% of the whole of the component (a), the weight ratio of (a-1) to (a-3), that is (a-1)/(a-3), is 0.005/1-2.5/1, the weight ratio of (a-2) to (a-3), that is (a-2)/(a-3), is 0.15/1-8.0/1, wherein (a-1) is a perfume compound of ClogP≤2, (a-2) is a perfume compound of 2
