The invention relates to a method for producing a granulate impregnated with a pheromone, wherein a zeolite granulate is impregnated with a diluted pheromone concentrate. In order to achieve a gradual release of pheromones, it is proposed that first the zeolite granulate is dried to a humidity content of less than 3% by weight, whereupon the humidity content of the zeolite granulate is again increased from 5 to 9% by weight by adding the diluted pheromone concentrate.