An object of the present invention is to care for the occipital region supported with an occipital region supporter, without leaving an uncared-for part thereof, at time of automatic care of the persons head. In order to achieve the object, an automatic head washing apparatus 11 according to the present invention, is an automatic head care apparatus that cares for a persons head automatically, which has a first end effector 13 and a second end effector 16, and which is controlled by a plurality of modes including: a first mode for rubbing a second region 24 of the occipital region 22 by moving the second end effector 16 in a state in which the first end effector 13 contacts a first region 23 of the occipital region 22 of the person with the first end effector 13 being fixed at a first position and a second mode for rubbing a first region 23 of the occipital region 22 by moving the first end effector 13 in a state in which the second end effector 16 contacts a second region 24 of the occipital region 22 with the second end effector 16 being fixed at a second position.
