An ultrasound diagnostic apparatus includes: an ultrasound image generation section that generates an ultrasound image from the reception signal obtained by an ultrasound probe; a panorama image generation section that stitches together a plurality of ultrasound images to generate a panorama image, the ultrasound images being successively acquired while the ultrasound probe is moved; a display processing section that causes a display section to display an object indicating information necessary for image diagnosis together with the ultrasound image or the panorama image; an acquisition section that acquires information on a moving speed of the ultrasound probe; and a display attribute setting section that changes a display attribute of a specific object which is at least one of objects in accordance with the information on the moving speed of the ultrasound probe.