An ultrasonic diagnostic apparatus is provided for displaying a color map on which a difference in blood flow dynamics is reflected. Setting a test subject who is administered a contrast agent is assumed as an imaging target, and a probe transmits and receives ultrasonic waves to and from the target for contrast imaging. Image data is constructed based on signals received by the probe and a time-intensity curve is generated from intensity values of the image data. According to the time-intensity curve, a value of a predetermined parameter is calculated for producing a distribution image of blood flow dynamics. The distribution image (color map) of the blood flow dynamics is produced from the parameter value. The color map is a two-dimensional or a three-dimensional image being color-coded according to the parameter value. At least one of the followings may be used as the parameter； a contrast agent inflow start time, a balanced intensity arrival time, a contrast agent disappearance start time, a contrast agent duration, a preset threshold arrival time, an intensity increase rate, an intensity decrease rate, intensity of balanced state, and a total flow amount.
