The present application provides an edible pet chew having a moisture content of 15 to 30 wt % and contains 15 to 35 wt % of gelatin, 10 to 30 wt % of flavoring ingredients, 2 to 10 wt % of structure-providing components, 1 to 5 wt % of humectant, 0.1 to 0.2 wt % of preservatives, and 10 to 25 wt % of a dental protection composition. The present application also provides a chewable rope embodiment containing a rope either impregnated with 10 to 25 wt % of a dental protection composition or containing a rope coated with the edible pet chew formulation.
