A fishing rod with convenient devices for measuring a length and a weight of a fish, includes a display; a weight sensor, a measuring control unit, including a processor, a non-transitory memory, an input/output, a weighing manager, a communication manager, and a data bus; a measuring assembly, including an assembly body, an axle, a spring-loaded mechanism, and a retractable hook connector; a weighing hook, and a cavity for storing the weighing hook, wherein the retractable hook connector, is configured to show a length between a lower end of the fishing rod and a lower end of the weighing hook. The retractable hook connector can be a retractable tape measure or a retractable cord.
