The present invention discloses the processes for preparing pure (-)-cis-6(S)-phenyl-5(R)-[4-(2-pyrrolidin-l-yI-ethoxy)phenyl]-5,6,7,8- tetrahydronaphthalen-2-ol. The present invention also discloses novel salts of (-)-cis-6(S)-phenyl-5(R)-[4-(2-pyrolidin-l-yI- ethoxy)phenyl]-5,6,7,8-tetrahydronaphthalen-2-ol and processes for the preparation thereof and their use thereof including their use for the preparation of pure (-)-cis-6(S)-phenyl-5(R)-[4-(2-pyrrolidin-l-yl-ethoxy)phenyl]-5,6,7,8-tetrahydronaphthalen-2-ol.