A health promoting apparatus to benefit health of a user based on medical factors underlying moderate exercise, comprises: an oscillation generator configured to oscillate a head of the user in a vertical direction or an anteroposterior direction; and an oscillation controller connected to the oscillation generator, and configured to control the oscillation generated by the oscillation generator. The oscillation controller is configured to control the oscillation generator to apply a shear stress to cells in a brain of the user by moving interstitial fluid in the brain, in order to promote the health of the user.