An eyeglass lens rim and frame system having an interchangeable lens rim is disclosed. The eyeglass lens element comprises a pair of eyeglass lenses, each fully encircled by a lens rim, and incorporating at least one magnetic element within the lens rim. The eyeglass frame element further comprises at least one receiving section or channel into which the eyeglass lens rim element precisely fits, with the eyeglass frame element also incorporating at least one magnetic element within the frame to attract and maintain the eyeglass lens rim element, and magnetic element incorporated therein, in specific position within the at least one receiving section of the eyeglass frame element. The interchangeability of the entire lens rim provides a ready means of quickly and fully altering the appearance of the eyeglasses instead of merely replacing the lens pieces.